NPD April 2009

NPD sales data for April is as follows:

Hardware Sales

Wii: 340k
360: 175k
PS3: 127k
PS2: 172k
NDS: 1.04m
PSP: 116k

Weekly Sales April 09

Points of Interest

  • Though Wii’s showing in April will probably raise a few eyebrows (“hey, maybe it really is a fad!”), 340k in April is a great figure. And Nintendo knows that. Still, they’ve actually “successed” themselves into an interesting spot. They have slowly (but surely) been increasing production to meet stellar worldwide demand over the past year and a half, but now that things are quieting down a little bit, they have a choice to make – do they decrease supply, which is potentially a costly maneuver, or do they offer more incentives to spur demand (such as dropping the price or bundling more software)? I’m sure they’re hoping that Wii MotionPlus will do the heavy lifting for them, but I’ll be surprised if it has a dramatic effect on hardware (though it will no doubt generate some buzz).
  • Sony is in a tight spot, no question. PS3 has been down year over year for the past 6 months, and there just isn’t much on the way that will reverse the trend. Further, they posted a significant financial loss in 2008. Interestingly, though, Sony predicts an increase sales over the next fiscal year, which flies in the face of how anemically PS3 has performed so far this year. That pretty much confirms that a price drop is in the cards, and I would bet that a PS3 redesign/slim model will be released within the next calendar year.
  • On the handheld front, Nintendo is undoubtedly pleased with DSi’s performance, though without a few months of data, it’s hard to really gauge where demand will settle. PSP, though, has underperformed lately, and rumors of a significant refresh couldn’t come at a better time. A downloadable-content-only approach would be interesting, though hints of a flash-based retail presence seem more reasonable.
  • 360 actually saw the most significant decrease of the 3 current gen consoles, but with PS3’s poor showing and Wii’s digression from sales impenetrability, that fact doesn’t really jump out at you on first glance. I don’t think Microsoft is (or should be concerned), but I’d wager they were hoping for a less significant drop.

Monthly HW April 09

Top 20 Overall Software Sales

  1. Wii Fit (Wii) – 471k
  2. Pokemon Platinum (NDS) – 433k
  3. Mario Kart (Wii) – 210k
  4. Wii Play (Wii) – 170k
  5. The Godfather II (360) – 155k
  6. Resident Evil 5 (360) – 122k
  7. New Super Mario Bros (NDS) – 119k
  8. Mario Kart (NDS) – 112k
  9. Guitar Hero Aerosmith (360) – 110k
  10. The Godfather II (PS3) – 91k
  11. Guitar Hero Metallica (360)
  12. Mario and Sonic: Olympic Games (NDS)
  13. Rhythm Heaven (NDS)
  14. MLB ‘09: The Show (PS3)
  15. Prof. Layton and the Curious Village (NDS)
  16. Resident Evil 5 (PS3)
  17. Call of Duty: World at War (360)
  18. Grand Theft Auto: Chinatown Wars (NDS)
  19. Guitar Hero Metallica (PS2)
  20. MLB 2k9 (PS3)

YOY April 09  Aggregate HW April 09  Sales Trends April 09

Top 10 Wii

  1. WII WII FIT    NINTENDO OF AMERICA
  2. WII MARIO KART W/ WHEEL    NINTENDO OF AMERICA
  3. WII WII PLAY W/ REMOTE    NINTENDO OF AMERICA
  4. WII LEGO STAR WARS: COMPLETE SAGA    LUCASARTS
  5. WII GUITAR HERO METALLICA    ACTIVISION BLIZZARD
  6. WII GUITAR HERO AEROSMITH*    ACTIVISION BLIZZARD
  7. WII GOLD’S GYM CARDIO WORKOUT    UBISOFT
  8. WII LINK’S CROSSBOW TRAINING    NINTENDO OF AMERICA
  9. WII MARIO AND SONIC: OLYMPIC GAMES    SEGA OF AMERICA
  10. WII GUITAR HERO WORLD TOUR*    ACTIVISION BLIZZARD

Top 10 Xbox 360

  1. 360 THE GODFATHER II    ELECTRONIC ARTS
  2. 360 RESIDENT EVIL 5*    CAPCOM USA
  3. 360 GUITAR HERO AEROSMITH*    ACTIVISION BLIZZARD
  4. 360 GUITAR HERO METALLICA    ACTIVISION BLIZZARD
  5. 360 CALL OF DUTY: WORLD AT WAR*    ACTIVISION BLIZZARD
  6. 360 MAJOR LEAGUE BASEBALL 2K9    TAKE 2 INTERACTIVE
  7. 360 HALO 3*    MICROSOFT
  8. 360 HALO WARS*    MICROSOFT
  9. 360 CHRONICLES OF RIDDICK: ASSUAULT ON DARK ATHENA   ATARI
  10. 360 X-MEN ORIGINS: WOLVERINE    ACTIVISION BLIZZARD

Top 10 PlayStation 3

  1. PS3 THE GODFATHER II    ELECTRONIC ARTS
  2. PS3 MLB ‘09: THE SHOW    SONY
  3. PS3 RESIDENT EVIL 5*    CAPCOM USA
  4. PS3 KILLZONE 2    SONY
  5. PS3 GUITAR HERO METALLICA    ACTIVISION BLIZZARD
  6. PS3 GUITAR HERO AEROSMITH*    ACTIVISION BLIZZARD
  7. PS3 CALL OF DUTY: WORLD AT WAR    ACTIVISION BLIZZARD
  8. PS3 X-MEN ORIGINS: WOLVERINE    ACTIVISION BLIZZARD
  9. PS3 SOUL CALIBUR IV*    NAMCO BANDAI GAMES OF AMERICA
  10. PS3 VALKYRIA CHRONICLES    SEGA OF AMERICA

Top 10 PlayStation 2

  1. PS2 GUITAR HERO METALLICA    ACTIVISION BLIZZARD
  2. PS2 MLB ‘09: THE SHOW    SONY
  3. PS2 NARUTO: ULTIMATE NINJA 4    NAMCO BANDAI GAMES OF AMERICA
  4. PS2 GUITAR HERO AEROSMITH*    ACTIVISION BLIZZARD
  5. PS2 NBA 2K9    TAKE 2 INTERACTIVE
  6. PS2 MAJOR LEAGUE BASEBALL 2K9    TAKE 2 INTERACTIVE
  7. PS2 GRAND THEFT AUTO: SAN ANDREAS    TAKE 2 INTERACTIVE
  8. PS2 WWE SMACKDOWN VS RAW 2009    THQ
  9. PS2 RESIDENT EVIL 4*    CAPCOM USA
  10. PS2 MONSTERS VS. ALIENS    ACTIVISION BLIZZARD

Top 10 Game Boy Advance

  1. GBA PRINCESS NATASHA: STUDENT SECRET AGENT    DESTINATION SOFTWARE INC.
  2. GBA ASTEROIDS/PONG/YARS    DESTINATION SOFTWARE INC.
  3. GBA UNO/FREEFALL    DESTINATION SOFTWARE INC.
  4. GBA BOARD GAME CLASSICS    DESTINATION SOFTWARE INC.
  5. GBA VAN HELSING    ACTIVISION BLIZZARD
  6. GBA GAUNTLET/RAMPART    DESTINATION SOFTWARE INC.
  7. GBA SPYHUNTER/SUPERSPRINT    DESTINATION SOFTWARE INC.
  8. GBA PUPPY LUV: SPA & RESORT    ACTIVISION BLIZZARD
  9. GBA UNO 52    DESTINATION SOFTWARE INC.
  10. GBA VALUE GAME BUNDLE 14.99    MULTIPLE VIDEO GAME MANUFACTURER

Top 10 Nintendo DS

  1. NDS POKEMON PLATINUM VERSION    NINTENDO OF AMERICA
  2. NDS NEW SUPER MARIO BROS    NINTENDO OF AMERICA
  3. NDS MARIO KART DS    NINTENDO OF AMERICA
  4. NDS MARIO AND SONIC: OLYMPIC GAMES    SEGA OF AMERICA
  5. NDS RHYTHM HEAVEN    NINTENDO OF AMERICA
  6. NDS PROFESSOR LAYTON AND THE CURIOUS VILLAGE    NINTENDO OF AMERICA
  7. NDS GRAND THEFT AUTO: CHINATOWN WARS    TAKE 2 INTERACTIVE
  8. NDS GARDENING MAMA    MAJESCO
  9. NDS LEGO STAR WARS: COMPLETE SAGA    LUCASARTS
  10. NDS MONSTERS VS. ALIENS    ACTIVISION BLIZZARD

Top 10 PSP

  1. PSP MORTAL KOMBAT: UNCHAINED    MIDWAY
  2. PSP MLB ‘09: THE SHOW    SONY
  3. PSP FLATOUT: HEAD ON    WARNER INTERACTIVE
  4. PSP RESISTANCE: RETRIBUTION    SONY
  5. PSP GOD OF WAR: CHAINS OF OLYMPUS    SONY
  6. PSP CASTLEVANIA: THE DRACULA X CHRONICLES    KONAMI DIGITAL ENT.
  7. PSP IRON MAN    SEGA OF AMERICA
  8. PSP METAL GEAR SOLID: PORTABLE OPS PLUS    KONAMI DIGITAL ENT.
  9. PSP SILENT HILL ORIGINS    KONAMI DIGITAL ENT.
  10. PSP GRAND THEFT AUTO: LIBERTY CITY STORIES    TAKE 2 INTERACTIVE

Top 10 Portable Games Overall

  1. NDS POKEMON PLATINUM VERSION    NDS     NINTENDO OF AMERICA
  2. NDS NEW SUPER MARIO BROS    NDS     NINTENDO OF AMERICA
  3. NDS MARIO KART DS    NDS     NINTENDO OF AMERICA
  4. NDS MARIO AND SONIC: OLYMPIC GAMES    NDS     SEGA OF AMERICA
  5. NDS RHYTHM HEAVEN    NDS     NINTENDO OF AMERICA
  6. NDS PROFESSOR LAYTON AND THE CURIOUS VILLAGE    NDS     NINTENDO OF AMERICA
  7. NDS GRAND THEFT AUTO: CHINATOWN WARS    NDS     TAKE 2 INTERACTIVE
  8. NDS GARDENING MAMA    NDS     MAJESCO
  9. NDS LEGO STAR WARS: COMPLETE SAGA    NDS     LUCASARTS
  10. NDS MONSTERS VS. ALIENS    NDS     ACTIVISION BLIZZARD

Top 10 Accessories

  1. 360 LIVE 1600 POINT GAME CARD    MICROSOFT
  2. WII NUNCHUK CONTROLLER    NINTENDO OF AMERICA
  3. WII REMOTE CONTROLLER W/ JACKET    NINTENDO OF AMERICA
  4. PS3 DUALSHOCK 3 WIRELESS CONTROLLER    SONY
  5. 360 LIVE 3 MONTH GOLD CARD    MICROSOFT
  6. 360 LIVE 1 MONTH GOLD CARD    MICROSOFT
  7. 360 HEADSET    MICROSOFT
  8. 360 GUITAR HERO 2 XPLORER CONTROLLER    ACTIVISION BLIZZARD
  9. WII WHEEL GRIP    NINTENDO OF AMERICA
  10. WII REMOTE CONTROLLER    NINTENDO OF AMERICA

(source: Wired)

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